Are Vehicle Wraps a Good Investment?
Chances are you have seen a vehicle wrap before. Vehicle wraps are professionally crafted vinyl advertisements that are then applied to your car. Car wraps can come in either a full wrap or a partial wrap, but even if the wrap goes over your windows, you will still be able to see out of the windows without an issue. Vinyl wraps often last around 3-5 years.
Are Car Wraps Effective?
Vehicle wraps probably aren’t the first thing you think of when you are thinking about potential marketing techniques for your small business, but statistics show that using them to promote your business may be more effective than you think. Individual vehicle advertising generates anywhere between 30,000 – 70,000 impressions a day and garners over twice the attention of a standard billboard.
Are Car Wraps Worth the Investment?
The average cost of a vinyl wrap ranges anywhere from $1500 – $3000, depending on the size of your vehicle, but in addition to advertising, there are some cost-saving benefits that vinyl wraps provide. For starters, you’ll save money on having to repaint your vehicles, as applying a vinyl wrap to the car is often a cheaper alternative to a new paint job. Vinyl wraps can also be used to protect the paintwork on vehicles so that they can go far longer without needing to be repainted. You also will be able to take off the vinyl without any damage to your vehicle if you no longer want to advertise on it.
You should be aware that, since printing technology and wrap installation systems are becoming more accessible than ever, there are many inexperienced people setting up wrap shops. Improper installment of wrap film can lead to the paint being chipped or scratched, or cause the image to bleed through the film and onto the paint. It is highly recommended you get your vinyl wrap installed by experienced professionals, like those at Vinyl Solutions. Call us today!